Visuals at the service of referencing your e-commerce

Product image files benefit from SEO techniques to promote their referencing. For your e-commerce website and its pages to appear in the first results of search engines like Google, there are effective methods to optimize the SEO of your content (texts and images). It's about SEO (Search Engine Optimization).

The 5 Best Practices to optimize your ranking in search engines thanks to photos.

In conclusion for your e-commerce SEO:

• Choose a clear and concise file name
• Consider reducing the size of your images,
• Enter the ALT attribute,
• Update the content of your site,
• Use the same photo multiple times.

And don't forget that an unnamed image has no value in the eyes of Google!

To go even further, here is an article on 5 laws to interact visually with your customers.

The in-house photo solution

If you want to use product visuals, know that with an internal photo studio you will easily achieve it. If you want advice, The PackshotCreator automated photo studios coaching, support, services and training allow you to get started and integrate best practices.

Find more tips on what are visual codes on social networks.