Is it useful to internalize your packshot photo production?

The longer the time spent producing product photos, the longer their publication is delayed. — whether on an e-commerce site, a catalog, an internal database or a commercial brochure. These deadlines translate into: more through additional costs only through an improvement in visual quality. Hence the growing interest in a solution: the internalization of content production.

Here are the 5 essential questions to ask yourself before taking the plunge and choosing a Orbitvu automated photo studio.

Question 1: An automated in-house photo studio, for what uses?

One Orbitvu photo studio installed internally allows to automate part or all of the product visual production workflow. Whether it's about still photographs, of360° animations, of multi-angle views or even 3D presentations, the objective remains the same: to produce swiftly, In quantity, and with a high level of quality.
From the positioning of the object to Shooting, up toautomated integration of visuals, the entire operation of the studio is designed for a Time saver maximum — and therefore for a significant cost reduction.

Les use cases are multiple :

• content creation for a e-commerce site,
• illustrations by product catalogs,
• visuals for fliers or prospectuses,
• content production for the R&D, the quality control Or thevisual archiving.

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Question 2: What are my long-term visual needs?

Do it yourself, or not? In other words: to internalize or to outsource?
For many businesses, the answer is now clear: yes, producing in-house is more strategic. This allowsbe responsive, especially in sectors such as modus, the props, or the cosmetics, where references are changing rapidly.
With a Orbitvu automated photo studio, it becomes possible to Shoot your new releases as soon as they arrive, without depending on an external service provider, or multiplying round trips or emergency quotes.

It is a solution that guarantees:

• Of homogeneous visuals,
• one total control on production,
• one ability to adapt immediately.

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Question 3: What budget should be planned to internalize product photography?

The main cost of a visual production is not the material, but The workforce and the time spent at each stage of the process. The more your tool is productive, ergonomic and sustainable, the more its cost is quickly amortized.

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Detailed economic comparison

Let's analyze the numbers precisely:

• One external service provider bill usually between €300 and €600 per day depending on the complexity of the shots.
• For specialized visuals (360° packshots, multi-angles), this price can increase up to 700-900 € per day.
• An entry-level Orbitvu studio in €10,000 (which can go up to 30,000€ for advanced models) is approximately €15/day over 3 years (based on 221 working days/year).

The financial break-even point

For a company that realizes 50 packshots per week :

• Annual cost with external service provider (at 400€/day): 92,400€
• Annual cost with in-house Orbitvu studio: €3,315 amortization + 8,000€ operational costs = €11,315

Annual savings: €81,085

The Standstill is reached after about 12-15 months of use, beyond which each visual produced represents a net saving.

Indirect financial benefits

Internalization also generates significant indirect savings :

• Reduction in product returns (from 5 to 15% according to e-commerce sector studies*) thanks to more faithful representations
• Increase in the conversion rate from 5 to 20% with 360° and multi-angle visuals*
• Reduced time to market allowing you to capitalize more quickly on new features
• Decrease in dormant stocks thanks to a better visual presentation

Flexible financing options

Several solutions are available to you to optimize your investment:

• Classic purchase with amortization over 3-5 years
• Long term rental starting at €350/month
• Scalable leasing with technology upgrade option
• Progressive formula allowing you to start with a compact model and evolve according to your needs

Scalability and sustainability

The challenge then becomes choose a scalable solution, designed for:

• produce Fast and well from the first use,
• last well beyond the first 3 years of accounting amortization,
• adapt to the evolution of your needs thanks to software updates And modular accessories.

Orbitvu Station software who runs these studios is regularly enriched with new features at no additional cost, constituting a real productivity lever for the long term and protecting your initial investment.

Question 4: Do I have the space I need to set up an automated photo studio?

Shooting numerous references requires a organized and centralized space. It can be a small dedicated studio Or of a optimized corner in a workshop or warehouse.

The ideal is to have:

• Of a shooting space stable and well-lit,
• Of a temporary storage area for the products to be photographed (Stock-in)
• Of a treatment or storage space for products already photographed (Stock-out).

In sectors such as Skincare Or the cosmetics, an in-house studio also offers a optimal control of light and staging.

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Orbitvu studios are designed with a minimum space requirement For a easy integration, even in tight spaces.

Question 5: Am I able to organize my visual production flow?

Whether you are an in-house photographer or not, the structuring the workflow is crucial. It is the logical sequence of steps — ofProduct arrival At deployment of the final visual.

A good production flow allows you to:

• standardize tasks,
• reduce errors,
• speed up deadlines,
• and especially ofoptimize profitability.

Orbitvu Studios are supplied with a dedicated software that simplifies and automates the key steps of the process: naming, reframing, exporting, integration into a PIM or a DAM database.

And if you don't have an established organization yet, The Packshot teamCreator accompanies you for design your ideal workflow.

Conclusion: Orbitvu, your asset for internalizing the production of product visuals

Here are the 5 good reasons to internalize with Orbitvu :

1. A solution adapted to all uses : from e-commerce to quality control, including R&D or communication.
2. Large quantities of visuals, produced quickly, without compromising on quality.
3. A clear and fast return on investment, from the first year of use.
4. Compact studios, designed to be easily integrated into your work environment.
5. Personalized support, to structure your production and integrate best practices.