Photo guide: How to position a watch for a shoot

After cleaning your watch (Discover our tutorial on cleaning a watch before shooting), position its needles at 10:10am.

This is a nod to the introduction of the time of universal reference, and it is also a aesthetic position. The hands will not hide complications and dials such as the power reserve of an automatic watch.

📍 Put the watch down Flat in the center of your studio, indicated by A point in the middle of the board rotating, then position the camera above your studio.

🔍 Use this configuration for 2D photography And the close-up photography components: bracelet clasp, crown, dials.

The watch is also arranged Flat in the studio.

Place the45° camera to achieve a diving effect. This 3D position will, for example, highlight the reliefs and details of the dial.

💡 Lighting must be adjusted to accentuate or attenuate them. Then rotate the image to get the angle you want.

⌚️Give your watch a sense of reach with a vertical stand and a camera mount.

📷 Position your watch in the center of the tray and your camera facing away, using a lens adapted to the macro photography to capture the fine details of the dial and bracelet.

This type of shooting creates a realistic effect, giving the illusion that the watch is actually being worn.

🚨Note that the plexiglass support will be visible from some angles, especially on the back of the bracelet, but it will disappear for other shots.

🔄 This support will also allow you to create a 360° animation of your watch.

Discover our tutorial for create 360° jewelry animations with perfect sharpness.